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Summer Fashion

Summer fashion is getting an ethnic makeover this season. Bohemian clothing and ethnic chic are even more popular than last year. The trend toward modest clothing elegance is overshadowing the “Britney wear” tight and tiny outfits of yesterday. It seems that summer fashion, usually known for bikinis and Bermuda shorts, has been bitten by the ethnic bug. The prime mover in the ethnic summer fashion trend is the tunic top, known in South Asia as the kurta. Let’s take a closer look at this trendy shirt.

Before it became the hit of spring fashion and summer fashion in the West, the kurta was a forgotten shirt from the hippie era. The rebel spirits of the 1960s found a free-flowing expression in fashion in the Indian tunic top. Over the years, the tunic was forgotten, relegated to the attic trunk of women’s fashion. Demand for “bohemian chic” over the past years brought the kurta raging back on to the fashion scene. A backlash against impractical popstar inspired clothing was one factor. A reduction in trade barriers with the East also cultivated a healthy fashion exchange. Suddenly the tunic top was everywhere. Time magazine, MSN Fashion, Bella Online, and many other sites have praised the kurta as the hot summer fashion item. They cite its comfort, elegance, affordability, and most of all, its versatility as reasons for its popularity.

If you want to make a strong fashion statement, consider these tunic top tips. A cotton kurta is the ultimate shirt for the beach or the mall. A chiffon or crepe piece will serve you well at the afternoon get-together. A designer silk-embroidered top will turn heads at the next formal. Best of all, you can mix up this summer fashion symbol with jeans, capris, or a skirt. It’s really your choice and your summer fashion look to make.

Where can you get the best summer fashion top this season you ask? You can walk into the mall to a Penny’s or Macy’s and look around. What you will find missing is the authenticity factor. Is a kurta made in Guatemala really the same as one from Pakistan, where kurtas have been made for decades? Go to an Indian and Pakistani boutique if there is one in your city and check out their womens outfits. You may be stung by high prices for marginal quality ready made stuff. How about checking out Zarmina.com for the high class silk embroidered tunic tops? Bingo! At Zarmina, we specialize in:

  • summer fashion tops
  • summer women's fashion
  • summer fashion clothing

Zarmina is a producer, retailer, and exporter of designer clothing. Our outfits are an alternative and hip way to spice up your summer fashion choice. We look forward to serving your needs.

summer fashion